The Christmas Art Fair in The Quality Hotel (from
19/12/2009-2/01/2010)|:
The other side of the said leaflet as seen by many a
passerby in the Reading Town Centre, in the sleet,
snow, and rain and freezing tempretures.
The outstanding logo mapped the
diagram of the street below.
Reminscent of the re-designed Underground Map.
Keeping it geometric
was important. The grey background a suitable
platform for information,
for the jaded and tired Christmas Shopper ever
watchful for a good
bargain.
What we did not know was the public
response,
We gained a
large number of entrants and those willing to
leave their email address for further information
and
events. We too like
the Christmas Shoppers gained the relevant
sales.
Designer: Mark Kernohan
A6 High Quality Gloss Finish Leaflet
Size 15
cm x
10.5
cm